A Rewards Currency, Powering Social Impact
SIR is a social rewards currency that makes doing good the most rational and rewarding choice — for individuals, farmers, businesses, and the organizations they support.
The Currency
A Social Rewards Currency — Not a Speculation Token
Think of SIR the way you think of airline miles or credit card rewards points — except instead of rewarding travel or spending, SIR rewards generosity, environmental stewardship, and positive social action.
Every SIR token in existence was issued in direct connection with a social or environmental good: a charitable donation, a regenerative farming practice, or a partner platform interaction. No SIR is minted speculatively.
Every token carries a story of impact.
As more individuals, farmers, and organizations adopt the SIR ecosystem, the demand for a fixed-supply currency increases — which means participants are rewarded not just with good outcomes, but with growing value.
Why Social Impact Rewards?
Societal Problems: The Alignment Challenge
Traditional economic systems often pit individual self-interest against collective good. Social Impact Rewards changes this by creating economic incentives that naturally align personal benefit with positive social outcomes—making “doing good” the most rational choice.
When individual, organizational and societal interests diverge, problems arise.
- Pollution: Personal choices and business interests that oppose collective health outcomes.
- Economic inequality: Wealth accumulation strategies benefit individuals & organizations but harm broader society.
- Resource Depletion: Individual convenience and organizational profits often conflict with long-term global welfare.
- Political polarization: Short-term individual & party gains often undermine long-term democratic stability
- Increased energy efficiency lowers costs for individuals and organizations while reducing pollution
- Employee wellbeing programs that boost individual health, company productivity, and social welfare
- Sustainable business practices that save money, attract customers, and protect the environment
- Education investments that benefit individuals, strengthen organizations, and advance society
Philanthropic & Impact Investing Partners
Rotary Club of Summit County
Virta Ventures
Vironix Health
ThisWay Global
Resilience Investments
North Sky Capital
Farm to Flame
Elikya Foods
Harris Cattle Company
Fireside Farm
Brillouin Energy Corp
StarWalker Organic Farms
Royal Bluff Orchards
Pauline Organic Farm
Little Blue Organic Farm
Mad Capital
World Tree
Chapul Farms
Virta Ventures
Steward Regenerative Capital
Farm Together
Farmfundr
Africa Eats
AcreTrader
Vanguard Charitable
ImpactAssets
Fidelity Charitable
CharityVest
SIR Giving
Donor Money
Connecting Nonprofits to a Coordinated Network of Donor Advised Funds, Social Impact Rewards, and Innovative Giving Tools.
The Elston Family Office takes a thoughtful, structured approach to charitable giving and social impact.
The Elston Family’s impact extends to multiple charitable giving accounts, donor advised funds, entrepreneurial endeavours, and impact investments that support a wide range of social initiatives.
Through SIR Giving, we create matching bonuses to catalyze giving that maximizes positive social impact.
$250K+
Matching Fund
50+
Organizations Supported
5
Partner Platforms





